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Visual Elements

  1. The SQA distinguishes between Visual Elements and Compositional Techniques, and you must understand this distinction to avoid using them interchangeably in responses.
  2. Visual Elements are the fundamental building blocks that a photographer uses to create an image and evoke a response. These include:
    • Colour: Used to set mood, atmosphere, create palettes (e.g., analogous, complementary), separate subjects, and improve style. Warm colours (red, yellow) can feel energetic or harmonious, while cool colours (blue, green) can feel calm or sombre.
    • Tone: The range of light and dark values in an image, from pure black to pure white. It is crucial for creating contrast, depth, mood, and guiding the viewer’s eye. Strong tonal contrast can create visual impact.
    • Shape: The two-dimensional outline or form of an object, creating visual interest and structure.
    • Form: The three-dimensional appearance of objects, conveying depth and volume, often enhanced by light and shadow.
    • Line: Straight, curved, diagonal, or implied lines can create visual impact, lead the eye, create patterns, or convey dynamism and movement.
    • Texture: The tactile quality of a surface, communicating how it feels (e.g., rough, smooth, silky). Enhanced by side lighting.
    • Pattern: Created by the repetition of shapes, structures, or colours, adding rhythm, visual interest, and can simplify chaotic scenes.
    • Space: The area within the frame, including negative space (empty area around a subject) and how subjects occupy the foreground, mid-ground, and background. It can create depth, scale, isolation, or breathing room.
  3. When discussing visual elements, candidates must demonstrate how they are used to create mood and atmosphere, visual impact, visual effect, creative effect, communicate a message about the subject, symbolism, or style.
  1. Produce a series of images demonstrating each of the seven visual elements:
    1. Line.
    2. Shape and form.
    3. Patterns.
    4. Tone.
    5. Colour.
    6. Texture.
    7. Space.
  2. Produce a single image that demonstrates all of the seven visual elements.
  3. Contemplate some photographs that you like and note down which elements are most responsible for this.